Wednesday, October 24, 2012

Toyota Celebrates 35 Years of Research and Development in the United States

Toyota Technical Center (TTC), a division of Toyota Motor Engineering and Manufacturing North America, Inc., will celebrate its 35th Anniversary with team members and executives this week at locations in Michigan, Arizona and California.

Toyota Technical Center (TTC) has been the driving force behind Toyota's North American engineering and research & development (R&D) activities since 1977. Headquartered in Michigan, TTC has R&D facilities in Ann Arbor, Saline, Plymouth and Livonia. In California,
TTC has R&D facilities in Gardena and Torrance and operates the Toyota Arizona Proving Ground near Phoenix.

Thursday, October 18, 2012

Toyota Powers-Up First of its Kind Stationary Fuel Cell

Furthering its commitment to alternative energy and the environment, Toyota Motor Sales, U.S.A., Inc. (TMS) activated today a new 1.1-megawatt hydrogen fuel cell generator on the Torrance headquarters campus. The fuel cell will supply approximately half of the electricity for six headquarters buildings during peak demand, while producing zero emissions. Designed and built by Ballard Power Systems, the proprietary Proton Exchange Membrane (PEM) stationary fuel cell is the largest PEM fuel cell of its kind. The fuel cell is powered by hydrogen gas fed directly from a pre-existing industrial hydrogen pipeline, also a first for this technology. This direct power source allows Toyota to reduce utility grid electricity usage during peak power demand. The same hydrogen pipeline also supplies a hydrogen filling station adjacent to the TMS campus used to fuel Toyota’s and other manufacturers fuel cell hybrid vehicle fleets.

Friday, October 12, 2012

Toyota Brings Hybrids to the Living Room as First Automaker on HSN

Toyota introduced its all-new Avalon Hybrid and its hybrid vehicle lineup into millions of living rooms across America on Sunday, Oct. 7, with a “Discover Toyota” showcase that aired on multichannel retailer HSN at 12 noon, 4 p.m. and 9 p.m. EDT.

Wednesday, October 3, 2012

Toyota Sponsors LATISM Twitter Party on Education, Featuring National Center for Family Literacy

Toyota and Latinos in Tech Innovation and Social Media (LATISM) will team up to host a candid education discussion on Oct. 4, leveraging the inclusiveness of Twitter and the expertise of the National Center for Family Literacy (NCFL), a longtime partner of Toyota. The hour-long open discussion will begin at 9 p.m. EDT using the hashtags #ToyotaLatino and #LATISM.