Toyota and VMI Announce 2nd Annual Star Spangled Salute Contest for Disabled U.S. Veterans

 Toyota Motor Sales USA and Vantage Mobility International (VMI) announced today the 2^nd Annual Operation Independence Star Spangled Salute contest.  The online contest gives America’s disabled military veterans the chance to win a new Toyota Sienna with VMI’s Access 360 In-floor Ramp Conversion system.  The online contest will run Wed., April 2 to Sun., Nov. 9, 2014, and is open to all disabled U.S. veterans. The winner will be randomly drawn on Sun., Nov. 9 and announced on Veterans Day Tues., Nov. 11, 2014.  The Star Spangled Salute contest is a part of VMI’s Operation Independence program.

New Era for Toyota Racing with TS040 Hybrid

TOYOTA Racing has today revealed the TS040 HYBRID car and revised driver line-up which will take it into the 2014 FIA World Endurance Championship - and into a new era of hybrid motorsport.

 

With 480PS of four-wheel-drive hybrid boost in addition to the 520PS 3.7litre petrol engine, the TS040 HYBRID, launched today at Paul Ricard, has a maximum power of 1000PS and represents the most advanced hybrid technology in racing.

Consumers to Test Ultra-compact ‘i-Road’ EV in Tokyo

Tokyo, Japan, March 20, 2014 --Toyota Motor Corporation announces the start of consumer trials of the “i-Road” personal mobility vehicle in the Greater Tokyo Area. The limited trials, which aim to gauge the effectiveness of the electric vehicle in everyday situations in urban areas, will run from March 24 through early June.

Toyota 4Runner SUV Celebrates the New Year with Special 30th Anniversary Discounts

To commemorate the 30^th anniversary of the iconic 4Runner sport utility vehicle (SUV), Toyota is discounting all 2014 4Runner models.  The 30^th Anniversary Discounts range from $500 for all 4Runner SR5 and Trail models, $750 for all SR5 and Trail Premium models and $1,000 on all Limited models.

Toyota's Camry and Tacoma Earn U.S. News and World Report's 2014 Best Car For The Money Award

The Toyota Camry and Tacoma received segment honors as part of U.S. News and World Report’s 2014 Best Cars for the Money awards. The 2014 Camry took top honors in the Best Midsize Car for the Money category while the 2014 Tacoma won the Best Compact Truck for the Money award

Disney's 'Muppets Most Wanted' and Terry Crews Take Toyota on a Super Bowl Joyride

TORRANCE, Calif. (Jan. 21, 2014) –The Muppets gang is in for a wild ride when they join forces with Toyota this year, blending Toyota’s exciting ‘Let’s Go Places’ spirit with Muppets mayhem. The collaboration celebrates the upcoming Toyota Highlander launch and the Muppets’ all-new big-screen adventure “Muppets Most Wanted,” in theaters March 21, 2014.

Disney’s Muppets will hit the road with Terry Crews, star of the Golden Globe®-winning FOX series “Brooklyn Nine-Nine,” in Toyota’s new commercial for the all-new 2014 Toyota Highlander. The 60-second spot, entitled “Joyride,” will make its broadcast debut during Super Bowl XLVIII on Sunday, February 2.

Toyota Fuel Cell Concept Sedan Debuts at 2014 Consumer Electronics Show

TORRANCE, Calif., (Dec. 18, 2013) – Toyota Motor Sales, U.S.A., Inc., will debut the FCV, a sedan based fuel cell vehicle, at the 2014 Consumer Electronics Show in Las Vegas.  The reveal will feature the North America debut of the concept vehicle as well as an introduction to the fuel cell “test mule”, which logged thousands of miles during rigorous quality and durability testing on U.S. roadways.  Toyota’s news conference will be held Monday, January 6 at 1:00 PM at the Mandalay Bay Conference Center.